AusHorse - Owner

Having been a fan, especially of his European soccer work for Nike, it was great to finally work with Dave Smith @ BloodUTD on this series of TVCs for AusHorse. To help promote race horse ownership in Australia, AusHorse wanted to tell the story of horse ownership from three different perspectives; owner, trainer and Jockey, with non other than Golden Slipper winner and equine stunner She Will Reign.

• Client: AusHorse

• Agency: BloodUTD

• Creative Director: Dave Smith

• Producer: Luke Coulson

• Director/DP: Josh Moore

• Post: The Trace House